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Bournemouth East Cliff Hotel, Sure Hotel Collection by BW

3.0 star property
Beachfront hotel for sun and fun

Photo gallery for Bournemouth East Cliff Hotel, Sure Hotel Collection by BW

Balcony
On the beach
Lobby
Property grounds
Balcony

Reviews

7.4 out of 10
Good

Popular amenities

  • Bar
  • Room service
  • 24/7 front desk
  • Parking available
  • Pet-friendly

Explore the area

View map
East Overcliff Drive, Bournemouth, England, BH1 3AN
  • Place, Bournemouth Beach
    ‪3 min walk‬
  • Place, Bournemouth Pavillion Theatre
    ‪12 min walk‬
  • Place, Bournemouth International Centre
    ‪15 min walk‬
  • Airport, Southampton (SOU)
    ‪46 min drive‬

Room options

View all photos for Family Room, Multiple Beds, Non Smoking

Terrace/patio

Family Room, Multiple Beds, Non Smoking

7.2 out of 10
Good
(15 reviews)

Highlights

Heating
Free rollaway/extra beds
LCD TV
Sofa bed
Premium bedding
Hairdryer
Private bathroom
Shower/bath combination
  • 25 sq m
  • Sleeps 4
  • 1 Double Bed and 1 Twin Bed

View all photos for Standard Room, 1 Single Bed, Non Smoking

Premium bedding, desk, iron/ironing board, travel cot

Standard Room, 1 Single Bed, Non Smoking

8.8 out of 10
Excellent
(3 reviews)

Highlights

Heating
Free rollaway/extra beds
LCD TV
Premium bedding
Hairdryer
Private bathroom
Shower/bath combination
Electric kettle
  • 14 sq m
  • Sleeps 1
  • 1 Twin Bed

View all photos for Standard Room, 1 Double Bed, Non Smoking

Premium bedding, desk, iron/ironing board, travel cot

Standard Room, 1 Double Bed, Non Smoking

8.6 out of 10
Excellent
(24 reviews)

Highlights

Heating
Free rollaway/extra beds
LCD TV
Premium bedding
Hairdryer
Private bathroom
Shower/bath combination
Electric kettle
  • 14 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Executive Room, 1 Double Bed, Non Smoking

Premium bedding, desk, iron/ironing board, travel cot

Executive Room, 1 Double Bed, Non Smoking

7.0 out of 10
Good
(2 reviews)

Highlights

Heating
Free rollaway/extra beds
LCD TV
Premium bedding
Hairdryer
Private bathroom
Shower/bath combination
Electric kettle
  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Superior Room, 1 Double Bed, Non Smoking

Premium bedding, desk, iron/ironing board, travel cot

Superior Room, 1 Double Bed, Non Smoking

8.0 out of 10
Very good
(2 reviews)

Highlights

Heating
Free rollaway/extra beds
LCD TV
Premium bedding
Hairdryer
Private bathroom
Shower/bath combination
Electric kettle
  • 13 sq m
  • Sleeps 2
  • 1 Double Bed

About the area

Bournemouth

At Bournemouth East Cliff Hotel, Sure Hotel Collection by BW you'll be within just a 15-minute stroll of popular places like Bournemouth Beach and Bournemouth International Centre. Highlights at this beachfront hotel include a restaurant and in-room free WiFi. .At the hotel's own lounge bar, you can stop for a drink. Added amenities include free Wi-Fi in public areas, a snack bar/deli and laundry facilities. English breakfast is available on weekdays between 7:30 AM and 10:00 AM and on weekends between 8:00 AM and 10:30 AM. Bring your pet along and take advantage of this property's pet-friendly amenities, such as food and water bowls. There's also the convenience of self parking. .Within a 15-minute drive of this 3-property class Bournemouth City Centre hotel, attractions include New Forest National Park and Poole Harbour.

What's nearby

  • Bournemouth Beach - 3 min walk - 0.3 km
  • Bournemouth Pavillion Theatre - 12 min walk - 1.0 km
  • Bournemouth Lower Gardens - 12 min walk - 1.0 km
  • Bournemouth International Centre - 15 min walk - 1.3 km
  • Bournemouth Pier - 15 min walk - 1.3 km

Getting around

  • Bournemouth Station - 18 min walk
  • Bournemouth (BOH-Bournemouth Intl.) - 13 min drive

Restaurants

  • ‪Domino's Pizza - ‬10 min walk
  • ‪Caffe Dino - ‬8 min walk
  • ‪The Anvil - ‬8 min walk
  • ‪El Murrino Beachside - ‬11 min walk
  • ‪The Green House - ‬6 min walk

About this property

Bournemouth East Cliff Hotel, Sure Hotel Collection by BW

Beachfront hotel for sun and fun
Along with a restaurant, there's a snack bar/deli on site. You can enjoy a drink at the bar/lounge. Public spaces have free WiFi. Event space at this hotel measures 295 square feet (27 square metres) and includes conference space. Bournemouth East Cliff Hotel, Sure Hotel Collection by BW also features a terrace, a garden, and concierge services. For a fee, parking is available. You'll have access to the indoor pool, outdoor pool, and health club at a partner property.

This 3-star Bournemouth hotel is smoke free.

  • 1 building
  • 67 guestrooms or units
  • 4 levels
  • 295 sq ft of conference space
  • 27 sq. m of conference space
  • Built in 1930
  • Deli
  • Conference space
  • Breakfast available (surcharge)
  • Dry cleaning
  • Self-service laundry
  • Front desk (24 hours)
  • Storage area for luggage
  • Front desk safe
  • Concierge
  • Wedding services available
  • Terrace
  • Garden
  • Bellhop
  • No smoking on site
  • Bar or lounge
  • Dining venue
Bournemouth East Cliff Hotel, Sure Hotel Collection by BW offers 67 accommodations, which are accessible via exterior corridors and feature coffee/tea makers and a hairdryer. Beds feature premium bedding. LCD televisions come with satellite channels.

Bathrooms include a combined bath/shower unit and complimentary toiletries. This Bournemouth hotel provides complimentary wireless Internet access. Housekeeping is offered on a daily basis and an iron/ironing board can be requested.

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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • Parking on site (GBP 20 per day)

Food and drink

  • English breakfast available for a fee 7:30 AM to 10:00 AM on weekdays and 8:00 AM to 10:30 AM on weekends; GBP 14.95 per person
  • A bar/lounge
  • A restaurant
  • Snack bar/deli

Things to do

  • Indoor pool (guest access)
  • Outdoor pool (guest access)

Family friendly

  • Access to nearby indoor pool
  • Access to nearby outdoor pool
  • Free rollaway/extra bed
  • Laundry facilities
  • Snack bar/deli
  • Travel cot

Conveniences

  • 24-hour front desk
  • Laundry facilities
  • Luggage storage
  • Safe at front desk

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Porter/bellhop
  • Wedding services

Business services

  • 295 square feet of conference space
  • 5 meeting rooms

Outdoors

  • Garden
  • On the beach
  • Terrace

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • 7 steps to reach entrance
  • Assistive listening devices
  • Lever door handles
  • Upper floors accessible by stairs only
  • Vibrating pillow alarm
  • Well-lit path to entrance

More

  • 1 building
  • 4 floors
  • Ballroom
  • Banquet hall
  • Built in 1930
  • Smoke-free property

Room amenities

Bedroom

  • Free rollaway/extra bed
  • Premium bedding

Bathroom

  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shower
  • Shower/bathtub combination
  • Towels provided

Entertainment

  • LCD TV with satellite channels

Food and drink

  • Coffee/tea maker
  • Electric kettle
  • Room service

More

  • Access via exterior corridors
  • Desk
  • Heating
  • Iron/ironing board on request

Policies

Check-in

Check-in start time: 4:00 PM; check-in end time: anytime
Early check-in subject to availability
Early check-in fee: GBP 15.00
Contactless check-in and check-out are available
Minimum check-in age - 18

Check-out

Check-out before 11:00 AM
Contactless check-out
Late check-out subject to availability
Late check-out fee: GBP 15.00

Special check-in instructions

Front desk staff will greet guests on arrival at the property
For any questions, please contact the property using the information on the booking confirmation
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • Pets: GBP 25.00 per pet, per night
  • Only dogs and cats are allowed
  • Maximum 1 (weight limit: 18 lb per pet)
  • Food and water bowls are available
    • Service animals are exempt from fees.

Children and extra beds

  • Children are welcome.
  • Kids stay free! Children 5 years old and younger stay free when using existing bedding.
  • Free rollaway/extra beds!
  • Cots (infant beds) are not available.

Payment types

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for English breakfast: from approximately GBP 14.95 per person
  • Self-parking fee: GBP 20 per day
  • Pet fee: GBP 25.00 per pet, per night
  • Service animals are exempt from fees
  • Early check-in fee: GBP 15.00 (subject to availability)
  • Late check-out fee: GBP 15.00 (subject to availability)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
This property reserves the right to pre-authorise the guest's credit card prior to arrival.
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western)
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children. If you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room. This property accepts Visa, Mastercard, American Express and Barclaycard. Cash is not accepted. This property reserves the right to pre-authorise the guest's credit card prior to arrival. This property affirms that it follows the cleaning and disinfection practices of We Care Clean (Best Western) guidelines.

We should mention

  • Children aged 5 years old and younger stay free in the same room as the parent or guardian when using existing bedding.

Property is also known as

Bournemouth East Cliff
Bournemouth East Cliff Court
Menzies Hotels Bournemouth East Cliff Court
Menzies Hotels Cliff Court
Menzies Hotels Cliff Court Hotel
Menzies Hotels Cliff Court Hotel Bournemouth East
Hallmark Hotel Bournemouth East Cliff
Hallmark Bournemouth East Cliff
Menzies East Cliff Court Bournemouth Hotel Bournemouth
Hallmark Hotel Bournemouth East Cliff
S. Bournemouth East Cliff Opco Limited
Bournemouth East Cliff Sure Hotel Collection by Best Western
Bournemouth East Cliff Hotel, Sure Hotel Collection by BW Hotel

Frequently asked questions

Is parking available at Bournemouth East Cliff Hotel, Sure Hotel Collection by BW?

Yep, Bournemouth East Cliff Hotel, Sure Hotel Collection by BW has a self car park for GBP 20 per day. A self car park is also available, for a fee.

Are there any beaches close to Bournemouth East Cliff Hotel, Sure Hotel Collection by BW?

Yep, Bournemouth East Cliff Hotel, Sure Hotel Collection by BW is a short 6-minute walk from Bournemouth Beach.

What makes Bournemouth East Cliff Hotel, Sure Hotel Collection by BW a romantic place to stay?

A lounge bar, plus premium bedding in the guestrooms, help set the scene for a romantic weekend at Bournemouth East Cliff Hotel, Sure Hotel Collection by BW.

Is Bournemouth East Cliff Hotel, Sure Hotel Collection by BW family-friendly?

You bet! With amenities such as laundry facilities and a deli, as well as free extra beds and travel cots in the guestrooms, it's no surprise that Bournemouth East Cliff Hotel, Sure Hotel Collection by BW is a hit with families.

Does Bournemouth East Cliff Hotel, Sure Hotel Collection by BW serve breakfast?

You bet, English breakfast is available weekdays from 7:30 AM to 10:00 AM and on weekends between 8:00 AM and 10:30 AM.

Is there a free airport shuttle available at Bournemouth East Cliff Hotel, Sure Hotel Collection by BW?

No, Bournemouth East Cliff Hotel, Sure Hotel Collection by BW does not offer an airport shuttle service.

Is there a bar or restaurant at Bournemouth East Cliff Hotel, Sure Hotel Collection by BW?

Yep, they've got a lounge bar and an onsite restaurant.

What time are check-in & check-out at Bournemouth East Cliff Hotel, Sure Hotel Collection by BW?

Check-in begins at 4:00 PM. Check-out time is 11:00 AM.

Are pets allowed at Bournemouth East Cliff Hotel, Sure Hotel Collection by BW?

Cats and dogs are welcome at Bournemouth East Cliff Hotel, Sure Hotel Collection by BW, with food and water bowls on offer. Just so you know, there's a limit of one pet, with a maximum weight of up to 8 kg per pet.

Reviews

Bournemouth East Cliff Hotel, Sure Hotel Collection by BW Reviews

7.4

Good

8.0/10

Cleanliness

8.0/10

Staff & service

7.0/10

Amenities

6.8/10

Property conditions & facilities

7.0/10

Eco-friendliness
Rating 10 - Excellent. 258 out of 1000 reviews
Rating 8 - Good. 380 out of 1000 reviews
Rating 6 - Okay. 177 out of 1000 reviews
Rating 4 - Poor. 103 out of 1000 reviews
Rating 2 - Terrible. 82 out of 1000 reviews

Reviews

8/10 Good

Anne

Liked: Cleanliness, amenities, property conditions & facilities
A nice old place on waterfront - a bit tired looking but inside all functions as well as expected for an old hotel . Lovely helpful staff . Basic bathroom that was very used and ready for refurb .
Stayed 1 night in Nov 2025

10/10 Excellent

Zillul

Travelled with partner
Liked: Staff & service
We checked in quite late in the evening. Jamol at the reception was really helpful, we would definately consider staying again. Bournemouth is a beautiful place to visit.
Stayed 1 night in Sep 2025

4/10 Poor

Natoshka

Travelled with family
Disliked: Cleanliness, property conditions & facilities, room comfort
Stayed 2 nights in May 2025

8/10 Good

Elizabeth

Stayed 2 nights in Sep 2025

10/10 Excellent

DIEGO

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Everything was perfect, there were two receptionists who even speak Spanish, who were polite and competent. I hope the indoor pool comes back soon!
Stayed 2 nights in Aug 2025

6/10 Okay

monica

Travelled with partner
Liked: Amenities
Disliked: Property conditions & facilities
The parking is so expensive,.i never been in hotel and pay for the parking. The window's room so old and wind come inside even if they are closed. The indoor pool is not working and when you book it's not mentioned. My expectations was high but the reality is different.
Stayed 2 nights in Sep 2025

8/10 Good

Sukhpreet

Liked: Cleanliness, staff & service, property conditions & facilities
All Good
Stayed 2 nights in Sep 2025

8/10 Good

Phillip

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Breakfast is good. Rooms are big and have a TV 📺. The shower wasn't brilliant. Nice staff you can walk to the beach. My stay was good.
Stayed 2 nights in Aug 2025

8/10 Good

nathan

Liked: Cleanliness, staff & service, room comfort
Great location and a very good price with polite staff, hotel needs a overhall and a but of updating
Stayed 1 night in Sep 2025

6/10 Okay

Khoyrul

Disliked: Cleanliness, property conditions & facilities, room comfort
We were greeted well they changed my hotel I wanted a better view but was given a dingy room with views of a park. Felt really diss appointed
Stayed 1 night in Aug 2025

2/10 Terrible

Mayur

Disliked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 3 nights in Aug 2025

8/10 Good

Slobodanka

Stayed 1 night in Aug 2025

10/10 Excellent

Geoffrey

Liked: Cleanliness, staff & service, property conditions & facilities
No food nor bar. Had to go to the Carlton. No entertainment either
Stayed 1 night in Sep 2025

8/10 Good

Iain

Liked: Cleanliness, staff & service, room comfort
Stayed 7 nights in Aug 2025

8/10 Good

Maria

Travelled with family and small children
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely hotel, lovely staff, great breakfast and very clean Had a blocked sink that was sorted out as I was leaving and the indoor pool was closed which was disappointing as we only booked it for the indoor pool as weather showed rain.
Stayed 2 nights in Aug 2025

8/10 Good

valerie

Liked: Cleanliness, staff & service, room comfort

mixed

very clean. over the road from the beach and so could see the sea - so peaceful. however, the pool was shut and i chose this hotel partly because it advertised a pool so this was very disappointing.
Stayed 5 nights in Aug 2025

10/10 Excellent

Biswajyoti

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Best place to stay in Bournemouth

This was one of the best holidays I ever had, and the hotel experience made it so much better. They first upgraded us to a sea-view room from a standard room. Then whenever we needed something, it was available. The facilities at the next door in Charlton is amazing as well. I generally don’t provide a review after a stay, but they actually went above and beyond to make us happy, which is very rare here in the UK. Adding to the amazing service is the cost, which I felt is very reasonable as well
Stayed 4 nights in Aug 2025

8/10 Good

Elena Adela

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The sea view very nice. The room was clean The breakfast was fine.
Stayed 2 nights in Aug 2025

2/10 Terrible

Louise

Disliked: Cleanliness, staff & service, amenities, property conditions & facilities
crap
Stayed 2 nights in Aug 2025

6/10 Okay

Nathalie

Liked: Cleanliness, staff & service, room comfort
Disliked: Property conditions & facilities
L’endroit est vraiment beau mais l’extérieur a besoin de rénovation… la chambre etait bien et nous avons du aller souper à extérieur il y avait un groupe.. mais il y avait plusieurs options
Stayed 1 night in Jun 2025

8/10 Good

Kamali

Stayed 2 nights in Aug 2025

10/10 Excellent

Michele

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Lovely stay

Reception was really friendly and gave us all theinformationwe needed, check in was quick,lovely room ,quite ,bed was so comfortable, hotel was central to boscombe and bournmouth, will definitely recommend!
Stayed 2 nights in Aug 2025

4/10 Poor

Kayleigh

Travelled with family and small children
Liked: Amenities
Disliked: Cleanliness
Not great, but ok for price at peak time. Mixed feelings. We had a Large family room, but it was not very clean and we had issues with hot water. Parking £35 which seemed excessive. Nice you can use the pool next door and great location. We left an item in the room which we were told wasn’t there (even though the room had been “cleaned” and we knew exactly where it was). We then had call the next day saying they had found it and we could pay for them to post it back to us, which was a little annoying.
Stayed 1 night in Aug 2025

8/10 Good

Rachael

Stayed 2 nights in Aug 2025

4/10 Poor

Elena

Travelled with family
Liked: Room comfort
Disliked: Property conditions & facilities

Not

Stayed 3 nights in Aug 2025