New Zealand’s art deco capital in the coastal Hawke’s Bay wine region is like no other destination in the Southern Hemisphere.

The port city of Napier was almost completely rebuilt after an earthquake in the 1930s and the distinct architecture of that time defined the city’s future outlook. The annual art deco festival is a great time to visit. Marine Parade, with its parklands, sculptures and aquarium, is one big family playground. Cool cafés, exotic restaurants and street art have transformed the former docks. Ride a tandem along the Hawke’s Bay winery trail for a laugh.

Frequently Asked Questions about Napier

Why is Napier known as the Art Deco Capital of the World?

An earthquake devastated Hawke's Bay in 1931 and brought Napier's city centre to ruin. The restoration of the city was inspired by the architectural trends of the period and art deco became the stand-out style. Today there's around 130 art deco landmarks in the city such as the Municipal Theatre and National Tobacco Company Building. The addition of Māori motives makes these buildings unique around the world.

Where exactly is Hawke's Bay?

Hawke's Bay is a region located on the central-east coastline of New Zealand's North Island. The bay itself stretches between Portland Island and Cape Kidnappers. Besides a glorious coastline, it's famous for being the northern starting point of the Classic New Zealand Wine Trail. Napier is about 410km southeast of Auckland and 320km northeast of Wellington.