A family-friendly stay in the heart of Florence awaits you at The FRAME Hotel. Within a short 5-minute stroll, you'll find popular places like Cathedral of Santa Maria del Fiore and Basilica of Santa Maria Novella. Highlights at this Tuscan hotel include in-room free WiFi and Smart TVs. .For a drink, you can stop by the hotel's own lounge bar. Other amenities include free Wi-Fi in public areas, a coffee shop/cafe and a snack bar/deli. Buffet breakfast is available daily between 7:30 AM and 11:00 AM. Bring your pet along and take advantage of this property's pet-friendly amenities, such as food and water bowls. There's also the convenience of an airport shuttle. .Attractions within a 10-minute walk of this 4-property class Historic Centre of Florence hotel include Piazza di Santa Maria Novella and Ponte Vecchio.
What's nearby
Cathedral of Santa Maria del Fiore - 3 min walk - 0.3 km
Piazza di Santa Maria Novella - 3 min walk - 0.3 km
Piazza del Duomo - 6 min walk - 0.6 km
Ponte Vecchio - 8 min walk - 0.7 km
Uffizi Gallery - 9 min walk - 0.8 km
Getting around
Unità Tram Stop - 3 min walk
Florence (ZMS-Santa Maria Novella Train Station) - 6 min walk
Peretola Airport (FLR) - 24 min drive
Restaurants
giaogiao stazione firenze - 2 min walk
Trattoria La Madia - 2 min walk
Ciro & Sons - 3 min walk
Cantinetta Antinori restaurant Florence - 2 min walk
Vintage Cafe - 4 min walk
About this property
The FRAME Hotel
Family-friendly hotel with 24-hour front desk and coffee shop/cafe
Along with a coffee shop/cafe, there's a snack bar/deli on site. You can enjoy a drink at the bar/lounge. WiFi is free in public spaces. An airport shuttle (available 24 hours) is available for a fee. A vending machine, multilingual staff, and tour/ticket assistance are also featured at the family-friendly The FRAME Hotel.
This 4-star Florence hotel is smoke free.
24 guestrooms or units
Deli
Breakfast available (surcharge)
Coffee in lobby
Dry cleaning
Self-service laundry
Front desk (24 hours)
Staff members are multilingual
Storage area for luggage
Front desk safe
Tour and ticket information
Concierge
Lift
No smoking on site
Bar or lounge
The FRAME Hotel offers 24 air-conditioned accommodations with minibars and espresso makers. 40-inch Smart televisions come with digital channels. Bathrooms include bathrobes, slippers, bidets and complimentary toiletries.
This Florence hotel provides complimentary wireless Internet access. Business-friendly amenities include desks, safes and telephones. Additionally, rooms include coffee/tea makers and a hairdryer. A nightly turndown service is provided and housekeeping is offered on a daily basis.
Offsite parking available from 7:00 AM to midnight (EUR 30 per night)
24-hour return airport shuttle on request for a surcharge
Onsite parking options include a garage
Food and drink
Daily buffet breakfast available 7:30 AM to 11:00 AM for a fee: EUR 20 for adults and EUR 10 for children
A bar/lounge
A coffee shop/cafe
Coffee and tea in common areas
Hosted evening meal available daily for a fee of EUR 30; reservation required
Snack bar/deli
Family friendly
In-room babysitting
Laundry facilities
Snack bar/deli
Soundproofed rooms
Conveniences
24-hour front desk
Laundry facilities
Luggage storage
Safe at front desk
Vending machine
Guest services
Concierge services
Dry cleaning/laundry service
Housekeeping (daily)
Multilingual staff
Proposal/romance packages
Tour and ticket assistance
Turndown service
Accessibility
If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
Lift (74 centimetre wide door)
Visual alarms in hallways
Well-lit path to entrance
Wheelchair accessible (may have limitations)
Wheelchair-accessible concierge desk
Wheelchair-accessible lounge
Wheelchair-accessible path to lift
Wheelchair-accessible registration desk
Wheelchairs on site
More
Smoke-free property
Tuscan architecture
Room amenities
Bedroom
Bedsheets provided
Blackout drapes
Bathroom
Bidet
Dressing gowns
Free toiletries
Hair dryer
Slippers
Toothbrush and toothpaste (on request)
Towels provided
Entertainment
40-inch smart TV with digital channels
Food and drink
Champagne service
Coffee/tea maker
Electric kettle
Espresso maker
Limited room service
Minibar
More
Air conditioning
Desk
Heating
Phone
Safe
Soundproofed rooms
Policies
Check-in
Check-in start time: 3:00 PM; check-in end time: midnight
Late check-in subject to availability
Minimum check-in age - 18
Check-out
Check-out before noon
Contactless check-out
Special check-in instructions
This property offers transfers from the airport (surcharges may apply); guests must contact the property with arrival details before travel, using the contact information on the booking confirmation
Guests must contact the property in advance for check-in instructions; front desk staff will greet guests on arrival at the property
To make arrangements for check-in please contact the property at least 24 hours before arrival using the information on the booking confirmation
Guests booked in Half Board rates receive set menu dinner for guests age 15 and older in the booking. Dinner is provided by the restaurant next door, served in the hotel. Dinner fees for children age 14 and younger are collected at the property.
Access methods
Staffed front desk
Pets
Pets: EUR 10 per pet, per night
Only dogs and cats are allowed
Maximum 1 pets
Food and water bowls are available
Restrictions apply
For more information, you can reach out to the property at the number on the booking confirmation
Service animals are exempt from fees.
Children and extra beds
Children are welcome.
Kids stay free! One child 6 years old or younger stays free when using existing bedding.
Rollaway/extra beds are not available.
Payment types
Important information
Fees
Guests will be asked to pay the following charges at the property:
A tax is imposed by the city: EUR 7.00 per person, per night, up to 7 nights
We've listed all charges provided to us by the property.
Optional extras
The fees and deposits listed below will be charged at the time of service, check-in, or check-out.
Fee for buffet breakfast: from approximately EUR 20 for adults and from EUR 10 for children
Airport shuttle fee: EUR 50 per person (one-way)
Airport shuttle fee per child: EUR 50 (one-way)
Nearby parking fee: EUR 30.00 per night (492 ft away; open 7:00 AM to midnight)
Pet fee: EUR 10 per pet, per night
Service animals are exempt from fees
Hosted evening meal: EUR 30
This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.
You need to know
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards and cash
Safety features at this property include a smoke detector and a security system
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. This property accepts Visa, Mastercard, American Express, Diners Club, JCB International, Union Pay, debit cards and cash. For guests' safety, the property includes a smoke detector and a security system in all accommodation.
Property Registration Number IT048017A19ICEWVFV
We should mention
All guests (including children) need to be present at check-in to show their government-issued photo ID or passport.
On-site cash transactions can't exceed EUR 5000, due to national regulations. For more details, please contact the property using information in the booking confirmation.
One child aged 6 years old or younger stays free in the same room as the parent or guardian when using existing bedding.
Registered guests are the only ones allowed to be in guestrooms.
To make arrangements to bring your pet, contact the property directly at the number on your booking confirmation (please see the Fees section for related charges).
National rating
This property has received its official star rating from the local rating authority.
Property is also known as
FRAME Hotel Florence
FRAME Hotel Florence
FRAME Hotel
FRAME Florence
Hotel The FRAME Hotel Florence
Florence The FRAME Hotel Hotel
Hotel The FRAME Hotel
The FRAME Hotel Florence
FRAME
The FRAME Hotel Hotel
The FRAME Hotel Florence
The FRAME Hotel Hotel Florence
Frequently asked questions
What is the cancellation policy at The FRAME Hotel?
The FRAME Hotel offers free cancellation on select room rates. Check out the cancellation policy for more info.
How much does it cost to stay at The FRAME Hotel?
As of 18 Sept 2025, prices found for a 1-night stay for 2 adults at The FRAME Hotel on 28 Sept 2025 start from AU$558.8, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.
Is The FRAME Hotel family-friendly?
You bet! With amenities such as laundry facilities and a deli, as well as childcare services in the guestrooms, it's no surprise that The FRAME Hotel is a hit with families.
Does The FRAME Hotel serve breakfast?
You bet, buffet breakfast is available daily from 7:30 AM to 11:00 AM.
Is there a free airport shuttle available at The FRAME Hotel?
No, but there's an airport shuttle that runs 24 hours a day on request for a fee.
What time are check-in & check-out at The FRAME Hotel?
Check-in begins at 3:00 PM. Check-out time is noon.
Are pets allowed at The FRAME Hotel?
Cats and dogs are welcome at The FRAME Hotel, with food and water bowls on offer. Just so you know, there's a limit of one pet.
Reviews
The FRAME Hotel Reviews
9.6
Exceptional
All reviews shown are from real guest experiences. Only travellers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.
This trip has been a tough one, with 3! Expedia providers getting money from me for nothing and @Expedia doing nothing about it. Yet, this hotel was a great surprise before I stop using Expedia due to their inability to deal with fraud. We stayed in the Junior Suite and it was lovely. The hotel is centrally located and has a unique history. Close to the train station too as I escaped Florence, never again in the summer, terrible.
Very clean and beautifully designed hotel in a great location. It's within walking distance from everything you need to see in Florence. The only thing to keep in mind is that the bathroom is a little small. The staff are friendly and cooperative too.
The room was pretty big and bathroom fixtures were brand new. The best part of The Frame is its location. It was 8 minute walk from the train station and 5 mins walk from the Cathedral and Duomo. We didn’t have to take a taxi in Florence even once. The staff is very friendly and professional.
Very nice and clean hotel. Looks so much better outside than in pictures. Right at the heart of Florence walking distance from all the main attractions and train station
The staff were super friendly and the rooms were quite large, a true treat when in Florence. We loved the location, it was accessible to all the best sites and shopping Florence has to offer. Will definitely stay here again when we come back!
The level of service and attention to detail was top notch! From the moment we walked in the door, we were greeted by Martina who had a smile on her face the whole time and made us feel welcome. She was extremely helpful throughout our entire stay along with the rest of the staff. The hotel is in a prime location and I would highly recommend for those visiting Florence anytime soon! Thank you again!
Lovely hotel for a 2 night stay in Florence. We had room 101, which although may appear small is comfortable, well kitted out and beautifully decorated. Hotel is centrally located and just a 3 min walk from the main area.
This is Florence, so naturally everything has its roots in history in some way. But The Frame has its own little claim to fame, which adds charm.
In practical sense, it’s close to everything (but everything is close to everything here), breakfast option is of great help if for medical reasons you need to eat regularly. Staff is super-nice, their recommendations for places to eat and spots to see were always spot on. We all loved our stay!
This hotel is everything they advertise that they are. There is absolutely nothing that we would change about our recent stay. We will be staying here the next time we are in Florence. Grazie Mille to the staff!
We enjoyed our stay here very much. The rooms are very comfortable and modern. The staff was very friendly and welcoming! The location is also very convenient. In between the train station and the main attractions.