November 2020 – With local travel restrictions set to ease this Sunday, Victorians are gearing up to travel within their own state again, with destinations right across the state seeing a surge in online travel interest.
When the announcement was made that Melbourne residents will be able to travel to regional Victoria again, leading travel site Wotif.com saw a sharp spike for travel across the state, with interest surging by close to 80%* in the 24 hours following the announcement.
Trending VIC destinations, according to wotif.com***
Based on accommodation interest on wotif.com for travel in November
- Daylesford – accommodation interest up close to 250%
- Dandenong Ranges – accommodation interest up close to 200%
- Bendigo – accommodation interest up close to 210%
- The Murray – accommodation interest up close to 170%
- Ballarat – accommodation interest up over 165%
- Yarra Valley – accommodation interest up close to 160%
- Grampians – accommodation interest up over 140%
- Mornington Peninsula – accommodation interest up close to 130%
- Great Ocean Road – accommodation interest up over 120%
- Geelong – accommodation interest up over 120%
Wotif Managing Director, Daniel Finch said:
Wotif.com data confirms the appetite for intrastate travel is strong and destinations across Victoria are proving popular. Short drive destinations in particular, like Daylesford and Dandenong Ranges that offer excellent nature-based experiences are top choices for Melbournians looking to make the most of the outdoors.
After spending months indoors and with summer just three weeks away, families in particular are looking forward to being able to make the most of the warmer months and enjoy some time away from home. Without a doubt, many families and friends are looking forward to reuniting with one another and the opportunity to take a quick trip is a fantastic way to reconnect.
We hope this is a promising sign for the many local businesses and tourism operators and assists with providing a much-needed boost, particularly leading into the peak summer travel period.
Looking ahead, the opportunity for Victorians to travel across borders is also proving highly appealing. With New South Wales set to open its borders to the state on 23 November and speculation that South Australia will do the same, Wotif.com data shows, interest for travel to Sydney is already up close to 220%** and Adelaide is up over 160%**.
Our advice for travellers is to ensure bookings includes built-in flexibility, like flexible cancellation or reserve now, pay later options, which will not only help with peace of mind if government advice changes, but also means travellers can snap up a great deal, knowing they’ve got the flexibility to change if needed.
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For travel inspiration and great deals, head to www.wotif.com.
For more information, data or interview requests, contact email@example.com.
*Based on VIC accommodation interest from VIC travellers on Wotif.com from 26 October – 27 October 2020.
**Based on VIC accommodation interest on Wotif.com from 12 October 2020 – 20 October 2020 compared with 26 October 2020 – 3 November 2020.
Important note about travel and COVID-19: Before booking, travellers should consult the latest government restrictions for the area in which they wish to travel. Travellers should be mindful that government restrictions are in constant review and travel guidelines may change between booking and travel.
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