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The Florance

3.5 star property

Photo gallery for The Florance

Free daily continental breakfast
Exterior
Twin King Single - Easy Access
Free daily continental breakfast
Interior entrance

Reviews

9.6 out of 10
Exceptional

Popular amenities

  • Parking included
  • Free Wi-Fi
  • Laundry room
  • Housekeeping
The current price is AU$251
includes taxes & fees
10 June - 11 June

Explore the area

View map
17 Brisbane St, Launceston, TAS, 7250
  • Place, City Park
    ‪1 min walk‬
  • Place, Brisbane Street Mall
    ‪7 min walk‬
  • Place, 1842 Gallery
    ‪7 min walk‬
  • Airport, Launceston, TAS (LST)
    ‪11 min drive‬

Room options

View all photos for Premium King Park View

Premium King Park View

Premium King Park View

10.0 out of 10
Exceptional
(6 reviews)
  • Garden view
  • 35 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed
  • Free Wi-Fi

View all photos for Premium Queen Park View

Premium Queen Park View

Premium Queen Park View

8.0 out of 10
Very good
(1 review)
  • 30 sq m
  • Sleeps 2
  • 1 Queen Bed
  • Free Wi-Fi

View all photos for Premium Queen

Premium Queen

Premium Queen

8.0 out of 10
Very good
(2 reviews)
  • 35 sq m
  • Sleeps 2
  • 1 Queen Bed
  • Free Wi-Fi

View all photos for Queen Suite

Queen Suite

Queen Suite

9.6 out of 10
Exceptional
(4 reviews)
  • 25 sq m
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed
  • Free Wi-Fi

View all photos for Twin King Single

Twin King Single

Twin King Single

  • 25 sq m
  • Sleeps 2
  • 2 Large Single Beds
  • Free Wi-Fi

Twin King Single Private Bathroom Room

  • Sleeps 2
  • 1 King Bed OR 2 Large Single Beds
  • Free Wi-Fi

About the area

Launceston

The Florance puts you in the heart of Launceston, within steps of Design Centre of Tasmania and City Park. Highlights at this Victorian guest house include free continental breakfast and free self-parking. .This smoke-free guest house offers free WiFi in public areas, a terrace and a garden. Added amenities include laundry facilities, express check-in and free newspapers in the lobby. Each morning free breakfast is served. There's also the convenience of an airport shuttle. .Places within a 5-minute walk of this 3.5-property class Launceston CBD guest house include City Park Radio Museum and Albert Hall Convention Centre.
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What's nearby

  • City Park - 1 min walk - 0.1 km
  • Princess Theatre - 3 min walk - 0.3 km
  • Brisbane Street Mall - 7 min walk - 0.6 km
  • 1842 Gallery - 7 min walk - 0.6 km
  • University of Tasmania Stadium - 12 min walk - 1.0 km

Getting around

  • East Tamar Junction Station - 3 min drive
  • Launceston, TAS (LST) - 16 min drive

Restaurants

  • ‪Inside Cafe - ‬6 min walk
  • ‪Black Cow Bistro - ‬6 min walk
  • ‪The Barrel Collective - ‬4 min walk
  • ‪The Gunners Arms - ‬6 min walk
  • ‪Mojo Music Café - ‬7 min walk

About this property

The Florance

Free breakfast is served daily. Public spaces have free WiFi. The Florance also features a terrace, a garden, and complimentary newspapers in the lobby. Self parking is free.

This 3.5-star Launceston guest house is smoke free.

  • 12 guestrooms or units
  • 2 levels
  • Built in 1890
  • Continental breakfast (free)
  • Self-service laundry
  • Express check-in
  • Terrace
  • Garden
  • Newspapers in lobby (free)
  • No smoking on site
The Florance offers 12 accommodations with complimentary bottles of water and coffee/tea makers. Each accommodation is individually furnished and decorated. Pillowtop beds feature premium bedding. Flat-screen televisions are featured in guestrooms.

Bathrooms include a shower with a rainfall showerhead, designer toiletries, complimentary toiletries and hairdryers. This Launceston guest house provides complimentary wireless Internet access. Additionally, rooms include a ceiling fan and blackout curtains. Housekeeping is offered on a daily basis and an iron/ironing board can be requested.

Similar properties

Property entrance
Hotel Grand Chancellor Launceston
Launceston CBD
  • Free Wi-Fi
  • Restaurant
  • Air-conditioning
  • Breakfast available
4.4 out of 5, Excellent, 1,005 reviews
The price is AU$117
includes taxes & fees
25 June - 26 June
Hotel Grand Chancellor Launceston

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • Return airport shuttle (surcharge)
  • Free self parking on site
  • Limited on-site self parking

Food and drink

  • Free continental breakfast available daily 8:00 AM to 9:00 AM

Things to do

  • Art gallery
  • Private wine tours

Conveniences

  • Free newspapers in lobby
  • Laundry facilities

Guest services

  • Housekeeping (daily)

Outdoors

  • Garden
  • Terrace

Accessibility

  • High-pile carpet in room
  • No lift

More

  • 2 floors
  • Built in 1890
  • Smoke-free property
  • Victorian architecture

Room amenities

Bedroom

  • Blackout drapes
  • Pillowtop mattress
  • Premium bedding

Bathroom

  • Designer toiletries
  • Hair dryer
  • Rainfall showerhead
  • Shampoo
  • Shower
  • Soap
  • Toilet paper
  • Towels provided

Entertainment

  • 45-inch flat-screen TV

Food and drink

  • Coffee/tea maker
  • Electric kettle
  • Free bottled water
  • Refrigerator

More

  • Ceiling fan
  • Heating
  • Individual decor
  • Individual furnishings
  • Iron/ironing board on request
  • Laptop workspace
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 2 PM; check-in end time: 8 PM
Early check-in subject to availability
Late check-in subject to availability
Late check-in fee for check-in between 8 PM and midnight
Express check-in available
Minimum check-in age - 18

Check-out

Check-out before 10 AM

Special check-in instructions

The property charges 1.5 per cent for credit card payments
There is no front desk at this property
Guests will receive an email with check-in instructions and an access code prior to arrival; access will be through a private entrance
To make arrangements for check-in please contact the property ahead of time using the information on the booking confirmation
If you are planning to arrive after 8 PM please contact the property in advance using the information on the booking confirmation
Information provided by the property may be translated using automated translation tools

Access methods

Access code, private entrance

Pets

  • No pets allowed

Children and extra beds

  • Children 11 and younger are not allowed at this property. All guests older than 11 are welcome.
  • Rollaway/extra beds are not available.
  • Cots (infant beds) are not available.

Payment types

Important information

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Late check-in fee for check-in between 8 PM and midnight
  • Credit card charges are subject to a surcharge of 1.5 per cent

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
Safety features at this property include a fire extinguisher, a smoke detector and a security system
Charges for extra guests may apply and vary according to property policy.
A cash deposit, credit card or debit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. This property accepts Visa, Mastercard and American Express. Cash is not accepted. For guests' safety, the property includes a fire extinguisher, a smoke detector and a security system in all accommodation.

We should mention

  • Children 11 years old and younger aren't allowed at this property.

Property is also known as

Florance B&B Launceston
Florance Launceston
The Florance Guesthouse
The Florance Launceston
The Florance Guesthouse Launceston

Frequently asked questions

What is the cancellation policy at The Florance?

The Florance offers free cancellation on select room rates. Check out the cancellation policy for more info.

How much does it cost to stay at The Florance?

As of 9 June 2026, prices found for a 1-night stay for 2 adults at The Florance on 10 June 2026 start from AU$251, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Is parking available at The Florance?

Yep, The Florance has a free self car park.

What makes The Florance a romantic place to stay?

Winery tours, plus rainfall showerheads in the guestrooms, help set the scene for a romantic weekend at The Florance.

Does The Florance serve breakfast?

Sure does, free continental breakfast is available daily from 8:00 AM to 9:00 AM.

Is there a free airport shuttle available at The Florance?

No, but there's an airport shuttle for a fee.

What time are check-in & check-out at The Florance?

Check-in begins at 2 PM. Check-out time is 10 AM.

Are pets allowed at The Florance?

No, pets are not allowed.

The Florance Reviews

Reviews

9.6

Exceptional

Rating 10 - Excellent. 115 out of 144 reviews
Rating 8 - Good. 23 out of 144 reviews
Rating 6 - Okay. 5 out of 144 reviews
Rating 4 - Poor. 1 out of 144 reviews
Rating 2 - Terrible. 0 out of 144 reviews

10/10

Cleanliness

9.8/10

Staff & service

9.2/10

Amenities

9.6/10

Property conditions & facilities

Reviews

Verified

10/10 Excellent

Donna

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Off the street parking. Clean room , lovely breakfast, friendly staff,
Stayed 1 night in Mar 2026
Verified

10/10 Excellent

Michael

Liked: Cleanliness, staff & service, amenities
Brilliant amenities and very friendly hosts
Stayed 1 night in Feb 2026
Verified

10/10 Excellent

Martin

Liked: Cleanliness, amenities, property conditions & facilities
Beautiful hotel close to town.
Stayed 1 night in Dec 2025
Verified

10/10 Excellent

Jeff

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Property was imaculately clean and staff were super nice. Breakfast was great. Very convenient to town and restaurant. In fact Brisbane Street Bistro a few doors down the street was superb. Only downside was some people a bit nosy in the corrider and common area but wasn't so bad.
Stayed 1 night in May 2026
Verified

10/10 Excellent

Paul

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful old building but modern inside. Highly recommend considering. The park (with the monkeys) is just across the road. Would not hesitate to stay here again
Stayed 1 night in Apr 2026
Verified

10/10 Excellent

Vince

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Breakfast menu limited due to no proper kitchen. Close enough to National Park.
Stayed 1 night in May 2026
Verified

10/10 Excellent

Katrina

Liked: Cleanliness, amenities, property conditions & facilities
Great location, clean and comfortable room, lovely breakfast. Loved the vibe!
Stayed 1 night in Dec 2025
Verified

8/10 Good

Stephen

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Good overall stay
Stayed 1 night in Nov 2025
Verified

10/10 Excellent

Jitka

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely, cosy boutique style accommodation with friendly and helpful staff.
Stayed 2 nights in Sep 2025
Verified

10/10 Excellent

Nigel

Liked: Cleanliness, staff & service, amenities
Beautifully clean room and the staff assisting at breakfast were so courteous and friendly. Location was great, right opposite a lovely park and all close to town and within easy walking distance to Cataract Gorge.
The Florance
LAUNCESTON at night
Cataract Gorge
Stayed 3 nights in Dec 2025
Verified

10/10 Excellent

Julie

Liked: Cleanliness, property conditions & facilities
Easy check-in and out. Friendly and helpful staff at breakfast. Lovely food and was able to get a breakfast packed for my early start the next morning. Beautiful building.
Stayed 2 nights in Jan 2026
Verified

10/10 Excellent

Katherine

Liked: Cleanliness, property conditions & facilities
A very welcoming and comfortable place to stay. The room was lovely. A great area in the conservatory to sit and relax. A good location, close to the park and restaurants and shops.
Stayed 1 night in Jan 2026
Verified

10/10 Excellent

Susan

Liked: Cleanliness, staff & service, property conditions & facilities
Loved our overnight stay - room 4 was small but suited for one night. Could do with a box of tissues in the room though. Breakfast was lovely, staff friendly and very pleasant atmosphere.
Stayed 1 night in Dec 2025
Verified

10/10 Excellent

Bruce

Liked: Staff & service, property conditions & facilities
Clean, fresh, quiet and comfortable.
Stayed 1 night in Nov 2025
Verified

10/10 Excellent

Jane

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
A unique and enjoyable place to stay.
Stayed 1 night in Apr 2024
Verified

10/10 Excellent

Mary Elizabeth

Liked: Cleanliness, amenities, property conditions & facilities
Clean room, charming house with a nice mix of traditional and modern. Excellent breakfast. At first the lack of staff unnerved me but help was easily available and so friendly.
Stayed 2 nights in Jan 2026
Verified

10/10 Excellent

Tomas

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Very nice room and the common area was amazing to chill out. Breakfast was yummy and serve with a smile. Highly recommend The Florance if you in Launceston.
Stayed 1 night in Nov 2025
Verified

10/10 Excellent

Kate

Liked: Cleanliness, staff & service, property conditions & facilities
This was a beautiful place to stay, great bed and shower, beautifully decorated with local artists, fantastic breakfast with gluten free options. A really lovely place to stay.
Stayed 1 night in Sep 2024
Verified

10/10 Excellent

Sandi

Liked: Cleanliness, staff & service, property conditions & facilities
Beautiful building in a great location!
Stayed 1 night in Dec 2024
Verified

10/10 Excellent

Shirsha

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Perfect stay

Unbelievably cozy setup.
Stayed 1 night in Jul 2025
Verified

10/10 Excellent

Lenore

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
beautifully renovated property, perfect location
Stayed 1 night in Mar 2023
Verified

10/10 Excellent

Barry

Liked: Cleanliness, staff & service, property conditions & facilities
Bed was very comfortable and the building was clean safe and secure
Stayed 1 night in Feb 2025
Verified

10/10 Excellent

LEONID

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very pleasant, art style property, friendly stuff, nice location
Verified

10/10 Excellent

simon

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Everything was very good. Lovely room, comfy bed, great breakfast. Will return!
Stayed 3 nights in Aug 2024
Verified

8/10 Good

Susie

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely quiet space close to town