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The Market Urban Hotel

4.0 star property
Hotel with a bar, 4-minute walk to Piazza di Santa Maria Novella

Photo gallery for The Market Urban Hotel

Exterior
Lobby sitting area
Daily buffet breakfast (EUR 12 per person)
Hallway
Triple Deluxe Room

Reviews

9.6 out of 10
Exceptional

Popular amenities

  • Free Wi-Fi
  • Air-conditioning
  • Business services
  • Bar
  • Laundry room
The current price is AU$393
includes taxes & fees
14 Jan - 15 Jan

Explore the area

View map
Via Nazionale 15, Florence, FI, 50123
  • Place, Piazza di Santa Maria Novella
    ‪3 min walk‬
  • Place, Cathedral of Santa Maria del Fiore
    ‪6 min walk‬
  • Place, Piazza del Duomo
    ‪8 min walk‬
  • Airport, Florence (FLR-Peretola)
    ‪12 min drive‬

Room options

View all photos for Classic Room

Classic Room

Classic Room

9.6 out of 10
Exceptional
(25 reviews)

Highlights

Soundproofed
Air conditioning
Free cots/infant beds
Flat-screen TV
Pillow-top bed
Premium bedding
Blackout curtains
Eco-friendly toiletries
  • 14 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Economy Room

Economy Room

Economy Room

9.6 out of 10
Exceptional
(22 reviews)

Highlights

Soundproofed
Air conditioning
Free cots/infant beds
Flat-screen TV
Pillow-top bed
Premium bedding
Blackout curtains
Eco-friendly toiletries
  • 12 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Single Room

Single Room

Single Room

9.4 out of 10
Exceptional
(3 reviews)

Highlights

Soundproofed
Air conditioning
Flat-screen TV
Pillow-top bed
Blackout curtains
Premium bedding
Eco-friendly toiletries
Hairdryer
  • 10 sq m
  • Sleeps 1
  • 1 Large Single Bed

View all photos for Family Room

Family Room

Family Room

9.4 out of 10
Exceptional
(16 reviews)

Highlights

Soundproofed
Air conditioning
Free cots/infant beds
Flat-screen TV
Pillow-top bed
Premium bedding
Blackout curtains
Eco-friendly toiletries
  • 27 sq m
  • Sleeps 4
  • 2 Double Beds

View all photos for Deluxe Room

Deluxe Room

Deluxe Room

9.8 out of 10
Exceptional
(34 reviews)

Highlights

Soundproofed
Air conditioning
Free cots/infant beds
Flat-screen TV
Pillow-top bed
Premium bedding
Blackout curtains
Eco-friendly toiletries
  • 17 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Deluxe Room, Terrace

Deluxe Room, Terrace

Deluxe Room, Terrace

9.8 out of 10
Exceptional
(9 reviews)

Highlights

Terrace
Soundproofed
Air conditioning
Free cots/infant beds
Flat-screen TV
Pillow-top bed
Premium bedding
Blackout curtains
  • 17 sq m
  • Sleeps 2
  • 1 Double Bed

View all photos for Triple Deluxe Room

Triple Deluxe Room

Triple Deluxe Room

9.6 out of 10
Exceptional
(4 reviews)

Highlights

Soundproofed
Air conditioning
Flat-screen TV
Pillow-top bed
Blackout curtains
Premium bedding
Eco-friendly toiletries
Hairdryer
  • 17 sq m
  • Sleeps 3
  • 1 Double Bed and 1 Single Bed

View all photos for Annex Building Deluxe Apartment (100 meters)

Annex Building Deluxe Apartment (100 meters)

Annex Building Deluxe Apartment (100 meters)

Highlights

Balcony
Soundproofed
Individually furnished
Individually decorated
Air conditioning
Free cots/infant beds
Flat-screen TV
Separate bedroom
  • 59 sq m
  • 1 bedroom
  • Sleeps 4
  • 1 King Bed and 1 King Sofa Bed

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11 Jan - 12 Jan
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About the area

Florence

The Market Urban Hotel puts you in the heart of Florence, within just a 10-minute stroll of Piazza di Santa Maria Novella and Cathedral of Santa Maria del Fiore. Highlights at this hotel include free in-room WiFi. .At the hotel's own lounge bar, you can stop for a drink. Added amenities include free Wi-Fi in public areas and coffee/tea in a common area. Each morning buffet breakfast is served between 7:30 AM and 10:00 AM. There's also the convenience of limited parking. .Sights within a 10-minute walk of this 4-property class Historic Centre of Florence hotel include Gallery of the Academy of Florence and Piazza del Duomo.

What's nearby

  • Piazza di Santa Maria Novella - 3 min walk - 0.3 km
  • Cathedral of Santa Maria del Fiore - 6 min walk - 0.6 km
  • Piazza del Duomo - 8 min walk - 0.7 km
  • Piazza della Signoria - 9 min walk - 0.8 km
  • Ponte Vecchio - 11 min walk - 1.0 km

Getting around

  • Valfonda - Stazione Santa Maria Novella Tram Stop - 3 min walk
  • Florence Santa Maria Novella Station - 5 min walk
  • Peretola Airport (FLR) - 10 min drive

Restaurants

  • ‪Bondi Focacceria - ‬3 min walk
  • ‪Livio - ‬1 min walk
  • ‪banana bar - ‬1 min walk
  • ‪Caffè degl'Innocenti - ‬1 min walk
  • ‪Trattoria Bondi - ‬1 min walk

About this property

The Market Urban Hotel

Hotel with a bar, 4-minute walk to Piazza di Santa Maria Novella
The Market Urban Hotel offers its guests multilingual staff, tour/ticket assistance, and coffee/tea in common area. A computer station is on site and WiFi is free in public spaces. You can enjoy a drink at the bar/lounge. The Market Urban Hotel also features concierge services, complimentary newspapers in the lobby, and dry cleaning/laundry services.

This 4-star Florence hotel is smoke free.

  • 1 building
  • 30 guestrooms or units
  • 4 levels
  • Built in 1800
  • Breakfast available (surcharge)
  • Coffee in lobby
  • Dry cleaning
  • Front desk (24 hours)
  • Express check-out
  • Staff members are multilingual
  • Storage area for luggage
  • Front desk safe
  • Tour and ticket information
  • Concierge
  • Computer for guest use
  • Newspapers in lobby (free)
  • Television in lobby
  • Bellhop
  • Lift
  • No smoking on site
  • Bar or lounge
The Market Urban Hotel offers 30 accommodations with minibars and a safe. Pillowtop beds feature premium bedding. 22-inch flat-screen televisions come with premium digital channels. Bathrooms include a shower, slippers, bidets and complimentary toiletries.

This Florence hotel provides complimentary wireless Internet access. Business-friendly amenities include desks, desk chairs and complimentary newspapers. Additionally, rooms include coffee/tea makers and a hairdryer. Housekeeping is offered on a daily basis and change of towels can be requested. Housekeeping is provided on request.

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includes taxes & fees
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Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • Offsite parking available (EUR 39 per day)
  • Limited on-site parking
  • Onsite parking options include a carport

Food and drink

  • Daily buffet breakfast available 7:30 AM to 10:00 AM for a fee: EUR 12 per person
  • A bar/lounge
  • Coffee and tea in common areas

Things to do

  • TV in common areas

Family friendly

  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Free newspapers in lobby
  • Luggage storage
  • Safe at front desk

Guest services

  • Change of towels on request
  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Porter/bellhop
  • Tour and ticket assistance

Business services

  • Computer station

Accessibility

  • Hardwood flooring in room
  • Lift

More

  • 1 building
  • 100% renewable energy
  • 4 floors
  • At least 80% lighting from LEDs
  • Built in 1800
  • Comprehensive recycling policy
  • Double-glazed windows
  • Eco-friendly cleaning products used
  • Local culture and ecosystem education
  • Locally-owned and organised tours and activities
  • Smoke-free property
  • Vegan dining options
  • Vegetarian breakfast available
  • Vegetarian dining options

Room amenities

Bedroom

  • Blackout drapes
  • Pillowtop mattress
  • Premium bedding

Bathroom

  • Bidet
  • Free toiletries
  • Hair dryer
  • Private bathroom
  • Shampoo
  • Shower
  • Slippers
  • Toilet paper
  • Towels provided

Entertainment

  • 22-inch flat-screen TV with premium digital channels

Food and drink

  • Coffee/tea maker
  • Electric kettle
  • Limited room service
  • Minibar

More

  • Air conditioning (climate-controlled)
  • Cleaning products are eco-friendly
  • Desk
  • Desk chair
  • Eco-friendly toiletries
  • Energy-saving switches in guestrooms
  • Free daily newspapers
  • Heating (climate-controlled)
  • Laptop workspace
  • LED lighting
  • Safe
  • Soundproofed rooms
  • Water-efficient showers
  • Water-efficient toilets

Policies

Check-in

Check-in start time: 2:00 PM; check-in end time: anytime
Early check-in subject to availability
Minimum check-in age - 18

Check-out

Check-out before 11 AM
Express check-out available

Special check-in instructions

Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools

Access methods

Staffed front desk

Pets

  • No pets allowed

Children and extra beds

  • Children are welcome.
  • Kids stay free! One child 3 years old or younger stays free when using existing bedding.
  • Rollaway/extra beds are not available.

Payment types

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • A tax is imposed by the city: EUR 7.00 per person, per night, up to 7 nights. This tax does not apply to children under 12 years of age.

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for buffet breakfast: from approximately EUR 12 per person
  • Nearby parking fee: EUR 39 per day (7 ft away)

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards and cash
This property uses solar energy, plus eco-friendly cleaning products
Safety features at this property include a smoke detector
This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children; if you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
Charges for extra guests may apply and vary according to property policy.
A credit card for incidental charges and government-issued photo identification may be required upon check-in.
Special requests are subject to availability at the time of check-in. Special requests can't be guaranteed and may incur additional charges.
    This property is managed by a professional host. The provision of housing is linked to their trade, business or profession. This property has outdoor spaces, such as balconies, patios and terraces, which may not be suitable for children. If you have any concerns, we recommend contacting the property prior to your arrival to confirm that they can accommodate you in a suitable room. This property accepts Visa, Mastercard, American Express, Diners Club, JCB International, Union Pay, Eurocard, debit cards and cash. This property uses solar energy, plus eco-friendly cleaning products. For guests' safety, the property includes a smoke detector in all accommodation.

Property Registration Number IT048017A1MZ9HXG5O

We should mention

  • All guests (including children) need to be present at check-in to show their government-issued photo ID or passport.
  • On-site cash transactions can't exceed EUR 5000, due to national regulations. For more details, please contact the property using information in the booking confirmation.
  • One child aged 3 years old or younger stays free in the same room as the parent or guardian when using existing bedding.
  • Registered guests are the only ones allowed to be in guestrooms.

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

Hotel Sempione
Hotel Sempione Florence
Sempione Florence
Sempione Hotel
Sempione
Market Urban Hotel Florence
Market Urban Hotel
Market Urban Florence
Hotel The Market Urban Hotel Florence
Florence The Market Urban Hotel Hotel
Hotel The Market Urban Hotel
The Market Urban Hotel Florence
Market Urban
Hotel Sempione
The Market Urban Hotel Hotel
The Market Urban Hotel Florence
The Market Urban Hotel Hotel Florence

Frequently asked questions

What is the cancellation policy at The Market Urban Hotel?

The Market Urban Hotel offers free cancellation on select room rates. Check out the cancellation policy for more info.

How much does it cost to stay at The Market Urban Hotel?

As of 8 Jan 2026, prices found for a 1-night stay for 2 adults at The Market Urban Hotel on 14 Jan 2026 start from AU$368.96, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.

Is parking available at The Market Urban Hotel?

Onsite parking is limited.

What makes The Market Urban Hotel a romantic place to stay?

A lounge bar, plus pillowtop beds in the guestrooms, help set the scene for a romantic weekend at The Market Urban Hotel.

Does The Market Urban Hotel serve breakfast?

Yep, our travelers love the buffet brekkie here! Available daily from 7:30 AM to 10:00 AM, this is the perfect spot to fuel up for a big day full of adventure.

Is there a free airport shuttle available at The Market Urban Hotel?

No, The Market Urban Hotel does not offer an airport shuttle service.

What time are check-in & check-out at The Market Urban Hotel?

Check-in begins at 2:00 PM. Check-out time is 11 AM.

Are pets allowed at The Market Urban Hotel?

No, pets are not allowed.

The Market Urban Hotel Reviews

Reviews

9.6

Exceptional

Rating 10 - Excellent. 796 out of 1002 reviews
Rating 8 - Good. 142 out of 1002 reviews
Rating 6 - Okay. 46 out of 1002 reviews
Rating 4 - Poor. 11 out of 1002 reviews
Rating 2 - Terrible. 7 out of 1002 reviews

9.6/10

Cleanliness

9.8/10

Staff & service

9.2/10

Amenities

9.4/10

Property conditions & facilities

9.4/10

Eco-friendliness

Reviews

8/10 Good

Dawn

Stayed 2 nights in Oct 2025

10/10 Excellent

Shelley

Stayed 3 nights in Sep 2025

10/10 Excellent

Rebecca

I had a great experience here, great location, great service
Stayed 1 night in Sep 2025

8/10 Good

Janice

Stayed 3 nights in Sep 2025

10/10 Excellent

Jacqueline

Travelled with family, Travelled with group
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
RECEPTIONISTS AND BREAKFAST STAFF AMAZING
Stayed 1 night in Sep 2025

10/10 Excellent

Jacqueline

Travelled with family, Travelled with group
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
RECEPTIONISTS AND BREAKFAST STAFF AMAZING
Stayed 1 night in Sep 2025

8/10 Good

Yahya

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
An absolutely great stay. Leian & Mia were super helpful. The breakfast was delicious and the rooms were clean and quiet.
Stayed 1 night in Sep 2025

10/10 Excellent

Jia

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very friendly staff, excellent breakfast, great location
Stayed 2 nights in Sep 2025

10/10 Excellent

Nicholas

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very friendly staff, rooms were clean and well maintained. Great central location!
Stayed 2 nights in Sep 2025

10/10 Excellent

Jacqueline

Travelled with partner, Travelled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Clean room
Stayed 1 night in Sep 2025

2/10 Terrible

Arshdeep

Liked: Staff & service
Disliked: Cleanliness, amenities, property conditions & facilities
Small room, dated, carpets in halls and elevator. Poor area. Limited privacy. Not worth the price at all.
Stayed 3 nights in Sep 2025

10/10 Excellent

Yumi

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
It is located 5 minutes away from Firenze Santa Maria Novella station and most attractions and many restaurants were easily walkable. Breakfast buffet was delicious served by exceptionally attentive and friendly staffs, Leian and Mia. The room was very clean and the bed was comfortable. I would stay again.
Stayed 3 nights in Sep 2025

10/10 Excellent

Joelle

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
David was the best! The whole staff was wonderful!!! Great location, easily walkable to almost everything in Florence.
Stayed 4 nights in Sep 2025

10/10 Excellent

Irene

Was great to enter lobby have always a greeting and smile . Clean rooms good breakfast
Stayed 1 night in Sep 2025

10/10 Excellent

Irene

Stayed 3 nights in Sep 2025

8/10 Good

Kurt

Travelled with group
Liked: Cleanliness, staff & service, property conditions & facilities

Great Service and Location

This hotel is perfectly located to all the attractions. However it was surprisingly quiet being in the middle of the business. Rooms are on the small side but extremely nice. Only complaint I have is the pillows. One thin pillow and one thick and not very comfortable. Breakfast was really good overall and quite a selection. Overall though the service was really great. The front desk attendant named John was exceptional in recommending restaurants and making reservations. He was also great in ordering taxis whenever we needed.
Stayed 3 nights in Sep 2025

10/10 Excellent

Jennifer

Liked: Cleanliness, staff & service, property conditions & facilities
Overa
Stayed 2 nights in Sep 2025

8/10 Good

Dawn

Liked: Cleanliness, staff & service, property conditions & facilities
I stayed here for 4 nights. Firstly the staff was wonderful. The breakfast was really good. There were hot and cold items available. I found the bathroom to be a little inconvenient in size. The space around the bed was quite tight as well and personally I found the bed to be too firm for my liking. The bedding was of good quality. This is me knitpicking. The only real issue I had was the bathroom lightig and mirror. I found it difficult putting makeup on in the mirror and the lighting was not bright enough in the darkly decorated bathroom. You could put your makeup on in the rooms mirror . It was a good thing I brought a small lighed magnified mirror with me but it was still awkward. If this isnt a concern for you then this might be a great hotel for you . Would I stay here again? Probably not. After Florence I went to Rome and then returned to Florence one night as I was flying out the next day. I couldnt get in to theMarket hotel so I booked with Mercure, which is a few feet away. I much preferred their rooms ( but hated their breakfast) . I would stay at the Mercure over the Market Urban but if you love a good breakfast start to the day this is the hotel lor you .
Stayed 1 night in Sep 2025

2/10 Terrible

Anthony, New York

Liked: Cleanliness, staff & service
The facilities were fine enough but the location on an unparkable tourist hotel-only street is the worst experience I've had in this beautiful historic city.
Stayed 1 night in Sep 2025

10/10 Excellent

cheryl

Stayed 3 nights in Sep 2025

10/10 Excellent

Susie

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Close proximity to train station

Great hotel, convenient location to train station, shops, restaurants and cafes. Breakfast included, comfortable clean room.
Stayed 4 nights in Sep 2025

10/10 Excellent

Sharon

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Everything went very well. Good hotel - very convenient.
Stayed 4 nights in Sep 2025

10/10 Excellent

Ash

Liked: Cleanliness, staff & service, property conditions & facilities
.
Stayed 2 nights in Sep 2025

10/10 Excellent

Teddison

Liked: Cleanliness, staff & service, property conditions & facilities
Nice place good ubication
Stayed 2 nights in Sep 2025

10/10 Excellent

Stephen

Liked: Cleanliness, property conditions & facilities
Lovely hotel and closed to the train station
Stayed 3 nights in Aug 2025